5 Cosmetic Packaging Design Trends Beauty Buyers Love

 

1. Eco-Friendly

One of the most popular cosmetic packaging design trends this year is eco-friendly options.

Eco-friendly cosmetic packaging can be made with recycled materials or natural materials. Some companies have switched to glass packaging, as this is more eco-friendly when compared to plastics. If you want to make the most of eco-friendly options you can offer to do refills at a cheaper cost.

2. Tells a Story

Packaging for cosmetics shouldn’t be dull, otherwise, the consumer might forget your product.

If you want to try an effective design, consider telling the story of your business on the label. The packaging can be simple and focus on a story that you control. Think about the message your company is trying to share with the world and how you can show others.

3. Refillable Packages

Refillable packages are trending because they are convenient and often cheaper for consumers.

Metal, glass, and certain plastics can be used more than once. Take advantage of these options so that you show consumers that you care about the environment. This is also a great way for them to save some money since refills typically run cheaper.

If you are looking for plastic tubes, petropackaging.com can supply you with refillable options. Refillable containers are a great way to reduce your carbon footprint and make consumers feel like they are getting more out of their purchase.

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